Free-to-air Streams for London Lions in EuroCup
11/6/20251 min read
The London Lions will have their 2025-26 BKT EuroCup games streamed free to air in the UK via the talkSPORT YouTube channel.
As domestic champions of the SLB’s inaugural men’s season, the Lions’ European campaign now has greater UK access for fans, beginning with an away match in Turkey.
This arrangement expands exposure for UK club basketball, potentially attracting new fans and sponsors. For the Lions it’s a boost in visibility, building their brand beyond domestic competition. Free streaming removes barriers, especially important in a country where basketball trails other major sports in broadcast coverage.
While the Lions’ first European outing ended in a heavy home loss, the streaming deal keeps momentum and interest high. (Full result details not included in the source.) It sets a positive precedent for other British clubs entering continental competition. If the Lions perform well, this could encourage broader broadcast partnerships nationwide.